Our Organisation

Womankind Worldwide is a global women’s rights organisation working in partnership with women’s rights movements and organisations to transform the lives of women and girls. We strengthen and support women’s movements in our focus countries in Africa and Asia, and take collective action at regional and global levels, to ensure women’s voices are heard, their rights are realised, and their lives are free from violence.

Currently, Womankind has staff based in Kenya and the UK. This position can be co-located in Kenya or the UK. You must have the right to work in either Kenya or the UK to apply for this role, in line with the laws and regulations of these countries.

Role Purpose:

The Fundraising & Marketing team’s purpose is to advocate for and raise flexible and unrestricted funding to enable Womankind to deliver it’s 2030 organisational strategy.

The Individual Giving Manager will lead and deliver strategic planning and management of all individual giving, community fundraising and legacy income. The role is responsible for growing and sustaining Womankind’s individual donor base to increase flexible, unrestricted funding, using digital and traditional channels and other innovative approaches.

Areas of responsibilities:

• Strategy & planning – Lead Womankind’s individual giving strategy including individual giving, legacy giving and community fundraising, across digital and offline channels, driving supporter engagement and long-term giving in line with Womankind’s brand and strategy.

• Budgeting and analysis – Manage and forecast the individual giving budget, monitor performance, and use donor and campaign data to optimise income and inform strategic decision-making.

• Campaign and appeal delivery – Supported by the Fundraising and Marketing Officer, and Fundraising and Database officer, and working closely with the Communications Manager and Communications Officer, write, produce and deliver a programme of offline and online donor recruitment and retention campaigns.

• Data and compliance - Oversee fundraising data and financial reporting – supported by the FDO, ensuring accurate records, timely reconciliation, and full compliance with best practice and legislation, including GDPR.

• People management and leadership - Provide effective line management to the Fundraising & Database Officer and Fundraising & Marketing Officer, including regular 1-to-1s, annual appraisals, and support for professional development in line with Womankind’s policies.

Key relationships and collaboration:

• Internally : line manage the Fundraising & Database Officer and the Fundraising & Marketing Officer, work closely with the wider Fundraising, Communications and Finance and Resources teams, and consult with the Feminist Grantmaking and Partnerships and Policy and Advocacy teams.

• Externally: External fundraising agencies/consultants

Person Specification :

Essential Experience:

• Proven experience in managing digital fundraising programmes, with a track record of achieving income targets and driving growth

• Demonstrable experience of direct marketing (both donor development and donor acquisition campaigns) and demonstrable understanding of database marketing principles

• Experience of writing engaging and inspiring copy for a range of media with outstanding written communication skills with consistent attention to detail

• Proven ability to prepare, maintain and report on annual income and expenditure budgets. This should include routine use of spreadsheet packages

• Experience of using Beacon or an equivalent fundraising database to a high level, to carry out campaign analysis and to prepare management information

• Experience of staff or volunteer management

• Proven experience of managing external suppliers

• Extensive experience of fundraising from a UK individual giving audience

Essential Travel requirements: the role requires a willingness for occasional overseas travel. This may involve an overnight stay.

Desirable:

• Experience of managing legacy marketing and community fundraising

Knowledge and Skills:

• Knowledge of the UK regulatory environment for fundraising from individuals including data protection, Gift Aid and Fundraising Codes of Practice and regulation

• Self-motivated with good organisational skills and the ability to prioritise, work to deadlines and work on own initiative

• Ability to work proactively as part of a team and collaboratively across teams

• A credible, confident self starter with a collaborative working style and ability to work effectively as part of a team.

• Understanding of and commitment to working in line with Womankind’s feminist, anti-racist stance.

Values and Behaviours

The ideal candidate must be committed to the mission, vision, values and aims of Womankind Worldwide as it works towards a feminist workplace which is fit for the future and o supports our staff equitably across our locations.

All posts are expected to contribute towards developing a supportive working environment, to demonstrate a commitment to inclusion, professionalism and respect, transparency and accountability and to uphold quality standards as outlined in policies and procedures, and in compliance with Womankind Worldwide’s Equal Opportunities Policy.

Application timelines

Closing date for applications is the 23rd April 2026, we may close for applications early depending on the number of applicants.

Interviews will take place the week commencing 4th May 2026.